Ruben Coelho (b. 1991) - also known as "Uncle Kush" grew up in the bustling town of Zaandam, where he developed an interest in cannabis early on. After a personal quest into this world, he discovered the unlimited power of cannabinoid extracts such as CBD. It’s untapped potential motivated Ruben to make it his life's work to share this knowledge with as many people as possible.
His professional career in the industry began at mediwietsite.nl; where Ruben learned a lot about the chemistry of the cannabis plant. And in particular its action on the endocannabinoid system. At a large seed company, Ruben further specialized in content. There he primarily focused on the (un)written laws of cannabis media. Ruben learned how to make smart use of the right wording to get a message across without sharing unlawful claims.
This expertise is used for several years now at Dutch Natural Healing, for which Ruben writes blogs and product texts about CBD Oil. Meanwhile, under the pseudonym 'Uncle Kush', Ruben started producing the best known Dutch podcast about the cannabis industry, called The High Cloud Podcast; and shares advice and reviews on TheHighCloud.eu.